Marketing and Branding Consultant
As Executive Creative Director, Dave Clemans helped Trojan reach their highest market share in the company’s 98-year history. He led Taxi’s New York office to six pitch wins in one year, doubling the agency’s size. Prior to that he oversaw creative on CHI London’s efforts to establish a new agency presence in New York with clients Best Buy and Virgin. His creativity ranges a broad spectrum, from Volkswagen’s Safe Happens campaign to the origination of the highly effective, teen anti-tobacco brand, Truth. As one of the key architects of Truth, he’s been invited to speak throughout the US and London. He’s been featured on the cover of Creativity magazine as one of the ad world’s hot creatives and his efforts have won awards in every major ad industry show, including Cannes Lions, the One Show, the Andy’s and the Clios. A few of the campaigns he’s created are now part of the permanent collection at the Museum of Modern Art in New York. His work has also received acclaim in Newsweek magazine, The Wall Street Journal, The New York Times and Huffington Post as well as on 60 Minutes, Nightline, The Today Show, The View and the Daily Show.